One recent trend that has gained momentum in the Web3 space is the use of airdrops as a means to launch a token and attract users. Portal, a popular gaming platform, recently made headlines when it successfully launched its token through an airdrop farming campaign. Now, following in Portal’s footsteps, BlockGames is launching its own BLOCK token using a similar strategy.
Airdrops refer to the distribution of free tokens or coins to a large number of individuals. This method is often used as a marketing strategy to attract users and create buzz around a new token or platform. Airdrop farming campaigns take this one step further by incentivizing individuals to actively promote the platform in order to earn more tokens.