HomeBusiness & MoneyRoblox Has 57 Million Daily Users, Half Under 12. What Could Go...

Roblox Has 57 Million Daily Users, Half Under 12. What Could Go Wrong?


My kids sat me down for slide presentations on their school-issued Chromebooks detailing what they want for Christmas. Appalling, sure, but I figure they’re building IPO roadshow skills that could pay off in a future easy-credit cycle.

Both lists included Robux, the digital currency of


Roblox


(ticker: RBLX). Since its first day of trading in March 2021, its market value has fallen from $38 billion to under $17 billion. Growth stocks have struggled in general this year, and Roblox suffered two recent one-day pummelings: 21% in November, when it reported a bigger-than-expected loss, and 16% this past Thursday, when it disclosed a sales-growth slowdown in November.



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